Your Questions About Internet Marketing Association

Jere answers:

One of the first things I would recommend that you do is start thinking about your interests/passions… And go into an internet business that is based on that. Why? Because it makes the work a lot easier.

Answering the following questions should help you develop ideas:

1) what websites do you visit when you’re just surfing online?
2) do you have pets?
3) do you play and sports?
4) do you collect anythings?
5) do you have any specialized education?

See what I mean….

After that,you’ve got to decide the business model that you want to use – do you want to develop you own product or do you want to be an affiliate marketer (market other peoples products)?

Then you’ve got to learn basic skills such as building and uploading websites, setting up autoresponders, setting up a merchant account to take orders, etc.

And then, probably the most important part… You have got to learn how to market you business. If your interested in starting up your own internet business, then I would like to suggest the following:

if you don’t have much experience with computers and the Internet – http://www.affiliatemarketinglessons.com/warpspeedwealth.html

If you have good experience with computers and the Internet – http://www.affiliatemarketinglessons.com/IS2006.html
(TIP! – A trial version of this training is presently being offered for a limited time – http://www.affiliatemarketinglessons.com/IS_trial.html)

In both cases, the money back guarantee is rediculous…you simply cannot lose and they can do that because of their success rate…

If your interested in affiliate marketing (marketing other people’s products/services) then you’ll want grab a copy of this book – http://www.affiliatemarketinglessons.com/superaffiliate.html

If your interested in joining an existing internet business, then I would recommend SFI Marketing Group (http://affiliatemarketinglessons.com/SFI.html). I would recommend that you join this opportunity either way because 1) its Free and 2) you’ll learn a lot through their training.

Anyways, I hope this helps… And I wish you much success.

For more information, you can try out the International Association of Home Business Entrepreneurs – http://www.affiliatemarketinglessons.com/iahbe.html

Jere answers:

Ephedra can kill you.

Ephedra is an herb used in dietary supplements sold as weight-loss aids and energy boosters that have been associated with serious health problems, including hypertension, irregular heartbeat, strokes and seizures. Some of those problems resulted in death or injury in previously healthy people.

The U.S. Food and Drug Administration (FDA) has compelling data showing that ephedra poses serious and unreasonable health risks to consumers. To date, the FDA says that at least 100 deaths have been linked to the use of ephedra. Other studies reveal that risks from the use of ephedra far outweigh any benefits

From January 1993 through October 2000, the FDA received 1,398 reports of adverse events linked to herbal supplements containing ephedra, including 81 deaths, 32 heart attacks, 62 reports of cardiac arrhythmia, 91 reports of hypertension, 69 strokes, and 70 seizures. Complaints about herbal supplements containing ephedra constituted 42 percent of all dietary supplement complaints and 59 percent of all reported deaths.

A comprehensive report appearing in the March 26, 2003 issue of The Journal of the American Medical Association, links the use of ephedra with risks of heart, psychiatric, and gastrointestinal problems, while finding insufficient evidence to support its use to enhance athletic performance, or to promote long-term weight loss.

According to an analysis released by the Annals of Internal Medicine in February, products containing ephedra accounted for 64% of all adverse reactions to herbal products reported to the American Association of Poison Control Centers in 2001. The researchers calculated relative risks for an adverse reaction to ephedra compared with other herbs in the database and found huge (100-fold or more) increases in risk for those taking ephedra.

The American Medical Association has called for ephedra’s removal from the marketplace. In addition, a host of other organizations representing athletes, including the International Olympic Committee, the National Football League, and the National Collegiate Athletic Association, have already banned ephedra’s use among their members and players.

The Feb. 17 death of Baltimore Orioles pitcher Steve Bechler has focused new attention on the dangers of ephedra. Bechler, 23, died of heatstroke after a spring-training practice.

Http://www.lifescript.com/channels/well_being/News_Bites/study_reiterates_dangers_of_ephedra.asp
http://www.neighborhood-heart-watch.org/newsletter/article_144.shtml
http://www.nmafaculty.org/news/ephedra.htm
http://www.consumersunion.org/supplements/ephedra-dangers.htm

Jere answers:

Have you thought about pay per click programs? The two biggest, I think, are Yahoo! And Google

A few free resources – check out the sources box for links:

1) Create a blog pertaining to your field

2) Use Yahoo! Local & Yahoo! Groups – Be sure to read the TOS for each one!

3) Write articles pertaining to your field and/or expertise.

4) Advertise on Craiglist

Associations may be a good avenue to explore as well. These organizations will address many of the thoughts, questions and concerns you’ll inevitably have as well as many you haven’t anticipated yet. See the source box for some relevant links.

Also, consider signing up for an affiliate program. These programs enable you to advertise on other’s sites (your affiliates) and once a sale is made to you, your affiliates & the program are paid a commission.

I listed a few handy sites & articles relating to marketing, promotion & advertising. Here are some book titles that are relevant:

* 301 Do-It-Yourself Marketing Ideas: From America’s Most Innovative Small Companies by Sam Decker
* Off The Wall Marketing Ideas: Jumpstart Your Sales without Busting Your Budget by Nancy Michaels, Debbi J. Karpowicz
* Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits by Jay Conrad Levinson
* Entrepreneur Magazine’s Ultimate Small Business Marketing Guide: Over 1500 Great Marketing Tricks That Will Drive Your Business Through the Roof by James Stephenson

Hope that helps! I wish you much success & happiness in all your ventures!

Jere answers:

Look them up on the internet (google) and call them on the phone.

Jere answers:

Integrated Marketing Communications (IMC), according to The American Marketing Association, is “a planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time.” (Marketing Power Dictionary)

Integrated Marketing Communications is a term used to describe a holistic approach to marketing. It aims to ensure consistency of message and the complementary use of media. The concept includes online and offline marketing channels. Online marketing channels include any e-marketing campaigns or programs, from search engine optimization (SEO), pay-per-click, affiliate, email, banner to latest web related channels for webinar, blog, micro-blogging, RSS, podcast, and Internet TV. Offline marketing channels are traditional print (newspaper, magazine), mail order, public relations, industry relations, billboard, radio, and television. A company develops its integrated marketing communication programme using all the elements of the marketing mix (product, price, place, and promotion).
[edit] Reasons for the Growing Importance of IMC
Several shifts in the advertising and media industry have caused IMC to develop into a primary strategy for marketers:

From media advertising to multiple forms of communication.
From mass media to more specialized (niche) media, which are centered around specific target audiences.
From a manufacturer-dominated market to a retailer-dominated, consumer-controlled market.
From general-focus advertising and marketing to data-based marketing.
From low agency accountability to greater agency accountability, particularly in advertising.
From traditional compensation to performance-based compensation (increased sales or benefits to the company).
From limited Internet access to 24/7 Internet availability and access to goods and services.

Selecting the Most Effective Communications Elements

The goal of selecting the elements of proposed integrated marketing communications is to create a campaign that is effective and consistent across media platforms. Some marketers may want only ads with the greatest breadth of appeal: the executions that, when combined, provide the greatest number of attention-getting, branded, and motivational moments. Others may only want ads with the greatest depth of appeal: the ads with the greatest number of attention-getting, branded, and motivational points within each.

Although integrated marketing communications is more than just an advertising campaign, the bulk of marketing dollars is spent on the creation and distribution of advertisements. Hence, the bulk of the research budget is also spent on these elements of the campaign. Once the key marketing pieces have been tested, the researched elements can then be applied to other contact points: letterhead, packaging, logistics, customer service training, and more, to complete the IMC cycle.

See also
Advertising
Advertising Research
Brand infiltration
Direct Marketing
Global Marketing
Marketing
Marketing Research
Public Relations
Sales Promotion
Sponsorship