Your Questions About Direct Marketing Strategies
Jenny asks…
A few marketing strategies…..well explained?
A few marketing strategies…..well explained
W hat i s Marketing
1. You see a gorgeous girl at a party. You go up to her and say ;
“I am very rich. Marry me! – “That’s Direct Marketing”
2. You’re at a party with a bunch of friends and see a gorgeous girl. One
of your friends goes up to her and pointing at you says: ” He’s very
rich. “Marry him. – “That’s Advertising”
3. You see a gorgeous girl at a party. You go up to her and get her
telephone number. The next day, you call and say: ” Hi, I’m very rich.
Marry me – “That’s Telemarketing”
4. You’re at a party and see gorgeous girl. You get up and straighten your
tie, you walk up to her and pour her a drink, you open the door (of the
car)for her, pick up her bag after she drops it, offer her ride and then
say:”By the way, I’m rich. Will you “Marry Me? – “That’s Public Relations”
5. You’re at a party and see gorgeous girl. She walks up to you and
says:”You are very rich! “Can you marry ! Me? –
“That’s Brand Recognition”
6. You see a gorgeous girl at a party. You go up to her and say: “I am
very rich. Marry me!” She gives you a nice hard slap on your face. – ”
That’s Customer Feedback ”
7. You see a gorgeous girl at a party. You go up to her and say: “I am
very rich. Marry me!” And she introduces you to her husband. – “That’s
demand and supply gap”
8. You see a gorgeous girl at a party. You go up to her and before you say
anything, another person come and tell her: “I’m rich. Will you marry me?”
and she goes with him –
“That’s competition eating into your market share”
9. You see a gorgeous girl at a party. You go up to her and before you
say: “I’m rich, Marry me!” your wife arrives. –
” That’s barriers for entering new markets “
Jere answers:
Very good, made me laugh! More please..thanks
Daniel asks…
Can anyone recommend contacts or recruitment agencies to find marketing jobs in Vancouver?
I am currently based in London England but have an active work visa for Canada and would like to move to Vancouver with my wife. I would like to be able to start the job search process before moving across and am looking for senior level marketing positions.
I have both client and agency experience so could look at both sides. I was Head of Marketing for a Financial Services organisation in the UK till about 2 years ago and have been a Senior Strategic Planner at a Direct Marketing Agency since then. Overall I have 13+ years experience in Direct Marketing and Strategy Development.
Jere answers:
Hi
I hope your search is going well? I can’t help with any answers but this is just a quick email to say that I’d appreciate it if you could send any useful info my way as I’m just starting out in the same process. Am a DM Account Director, so we’d be looking at similar agencies I guess 🙂
Good luck.
Thanks, Emily
Ken asks…
what strategy will i adopt for direct marketing and Point of Sale?
Jere answers:
Depends on the product or service
Type stores the POS will be in
Who the target is for direct marketing
Chris asks…
One element of every marketing strategy is the group of people toward which the firm directs its marketing eff?
Select one.
A.
Sales team
B.
Distributors
C.
Suppliers
D.
Target market
32.
and the rest of the question is which reference is this group know
Jere answers:
Target market.
(The group of customers that the product is aimed towards.)
Steven asks…
What is direct marketing, 10 points best answer!?
Would this be a succesfil strategy for automakers and how should the dealers and automakers inventory and manufacturing scheduling be coordinated to meet specific order with a quick due date?
Jere answers:
This is a concept in marketing!! Boy …any mkt book will tell you OR…the web…in example..
Direct marketing is a sub-discipline of marketing focused on driving purchases that can be attributed to a specific “call-to-action.” Direct marketing is distinguished from other marketing efforts by its emphasis on trackable, measurable results (known as “response” in the industry) regardless of medium.
Direct marketers use a variety of media including catalogs, postcards, statement inserts, card packs, magazines and other mail. Direct marketers also use media such as door hangers, package inserts, magazines, newspapers, radio, television, email, internet banner ads, pay-per-click ads, billboards, transit ads, etc. If the ad in the medium asks the prospect to take a specific action–call a free phone number, visit a website, return a response card, place an order, complete a survey, etc.–then the effort is considered to be direct marketing.
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The answer for you other question is SOOOO obvious!! Get criative! Marketing is so fascinating.c’mon….Good luck…
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